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How to Execute & Measure Successful Expo Using Email Marketing?

Email marketing is arguably the most powerful channel for lead generation. To this day, the size of your email list is a demonstration of your reach and thought leadership.

If you don’t have a strong tradeshow and expo strategy foundation, you’d better start building that knowledge. In this special webinar David McMahon from Crocodile Marketing, you will see the best practices shared here as a roadmap to your expo marketing success.

Learn how to convert more sales before, during and after the EXPO using authentic email, ensure deliverability, increase engagement and sales growth. The following webinar will walk through the steps for optimising email and incorporating it more closely into your trade show and expo marketing strategy.

You Can Watch the Webinar Here:

In this 26-minute session, you’ll learn:

  • How to invite new prospects and old customers to meet you at the expo to build trust
  • Collect names and details to building your email list and grow your reach
  • How to sort leads, priority your time and leverage sales
  • How to follow up with leads from the expo authentic way to increase sales with less time

The Webinar Presenter is David McMahon

David McMahonDavid McMahon photo David is a certified HubSpot and Google partner, specialising in lead generation and inbound marketing. Helping businesses to unlock the power of marketing to attract more customers and increasing sales. David is an international speaker and published author with a strong passion to make marketing fun and easy.

If you like more help? David provides an online course called How To Unlock Genuine Sales With Authentic Email Marketing here!

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